YouTube is owned by Google and is the second most viewed site on the entire internet. You should make the very most out of your uploaded videos by implementing some good strategies.
How to promote your YouTube video?
Your Video’s Title and Description:
If you want your video to be found, it’s important that you create an SEO-optimized title, using good keywords. You should also give great thought to your SEO description. You do not want to “stuff” your description with keywords, just include main keywords that draw interest. If you have a blog or a website, you should include the link in the description that directs back to your site. If you are on social media channels, you can also incorporate these links as well within your description. Make sure your main link is always above the Show More section. Most people will not have an interested in clicking on Show More but will click on your main link.
Maximizing Your Tags:
Tags are your keywords and are critical in order for your video to be found. After a few weeks, check out your video in order to find out how well it is being viewed. If activity is slow, change out some of your tags and see what happens. When using long tail keywords, always make sure they are within quotes. This will get searchers to include the entire phrase within their searches, instead of single words. Example: “hand-made leather dog collars”
If you are not a member on Pinterest, join! Pinterest is growing in leaps and bounds and is a perfect place to get your videos seen. Brand your videos that you have on your channel because Pinterest allows views to actually watch the videos directly on their site. Other Pinterest members can share your video on their pages as well. Pinterest is an invaluable source for getting your videos out and seen by thousands.
Share on Facebook:
Whether you only have your Facebook profile or have a page dedicated to your site, you should share your video with people. As others share your videos with their friends, your videos will go viral. If you are posting a video about your business, make sure you tag them in your post with the video link.
Share on Twitter:
Again, you want to get a link to your video out to all your Twitter followers. If your video includes a business and product, you want to include their Twitter handle. Example: Arlo hand-made leather dog collars are long lasting fashion statements — http://company#name/*&^%dogs(*&&collars
As Google owns both YouTube and Google +, they kind of go hand in hand, so be sure they both like your videos.
LinkedIn leans toward business related subjects. If your video is about a specific business and product, you will want to share it on LinkedIn. Using LinkedIn can have an impact on your business’ growth.
Reschedule Your Videos:
When posting on Facebook and Twitter, it’s a good idea to reschedule them to release once a month over a period of time. If you are promoting affiliate products or other companies, it shows these businesses that you are looking to maintain a good working relationship with them. It also gives your video fresh new life every month.
If you find a video that is similar to your own video, create a video response that will attract that audience to you.
When creating your posts, embed your YouTube videos into those posts. If you want Google to love your site, this will get their attention and improve your ranking. Here are a few ideas for promoting your YouTube video. Always look around for more innovated ideas that can attract viewers. Whether you have your own business and products or are an affiliate marketer, videos will play a huge role in your overall success.